Tag: Tactical Marketing

Strategic Marketing vs Tactical Marketing: What’s the Difference?

A tactical marketing plan is a detailed document that outlines the specific tactics and strategies that will be used to achieve marketing goals. It is typically used by businesses to plan and execute their marketing efforts in a particular period, usually monthly or quarterly. The tactical marketing plan typically includes information on how to reach specific target audiences, such as through social media marketing, email marketing, and other forms of digital marketing. It may also include details on creating and distributing content, such as blog posts, videos, and social media updates, to attract and engage with potential customers.