How to Create a Content Calendar in Trello (Guide 2023)

Content creation is essential to every business’s marketing strategy, and a content calendar is an excellent management tool. Content calendar gives you the ability to plan, organize and schedule content effectively. Trello, on the other hand, is a popular project management tool that can be used to create a content calendar. This guide will show you how to create a content calendar in Trello.

Benefits of Using Trello Content Calendar

Trello Content Calendar

Trello is an excellent choice for creating a content calendar because of its flexibility and ease of use. Here are some benefits of using Trello for your content calendar:

  1. Customizable Boards: Trello allows you to create and customize boards to suit your needs. You can create different lists for each stage of your content creation process, such as creativity, creation, editing, and publishing.
  2. Collaborative: Trello is a collaborative tool that allows multiple team members to work on the same board simultaneously. It makes it easy to manage content creation across different teams and departments.
  3. Integration with Other Tools: Trello integrates with other tools, such as Google Drive, Dropbox, and Slack, making it easy to share files and collaborate with team members.

Steps to Create Social Media Content Calendar with Trello

Social Media Content Calendar

Creating a social media content calendar with Trello is a great way to keep your posts organized and consistent. Here are the steps to create a social media content calendar with Trello:

  1. Set up a new Trello board: First, create a new Trello board for your social media content calendar. You can do this by clicking the “+” button next to “Boards” on the left-hand side of the Trello homepage.
  2. Create lists for each social media platform: Create a list for each social media platform you post on. For example, create a list for Facebook, Instagram, Twitter, and LinkedIn.
  3. Add cards for each post: Within each list, create a new card for each social media post you plan to publish. Add a title to the card that includes the date and time the post will go live.
  4. Add details to each card: Click on each card to add more information, such as the post’s text, any images or videos you plan to include, and the call-to-action you want to use.
  5. Add due dates: Set due dates for each card based on the date and time you plan to publish the post. It will help ensure you stay on track with your social media schedule.
  6. Use labels: Use labels to categorize your posts by topic or theme. It will make it easier to see what types of content you have planned.
  7. Collaborate with your team: If a team is working on your social media content, you can invite them to the board to collaborate. You can assign cards to team members and use Trello’s commenting feature to discuss each post.

Following these steps, you can create a social media content calendar in Trello to help you stay organized and consistent with your social media posting.

Content Calendar Template in Trello

Creating a content calendar in Trello is a great way to organize and manage your content creation process. One of the best things about Trello is its flexibility, which allows you to customize your content calendar to fit your specific needs.

There are different approaches to creating a content calendar in Trello, but a simple and effective way is to use the Trello board as the calendar itself. Here’s how to set it up:

  1. Create a new board in Trello and give it a name, such as “Content Calendar.”
  2. Add the lists for the days or weeks of the month you want to plan your content. You can customize the number of lists based on your needs. For example, you can create one list for each day of the month or a list for each week.
  3. Add the cards to the lists with the content you plan to create each day or week. You can add all the details about the content, such as the title, the type of content, the format, the target audience, the due date, and other relevant information.
  4. Use labels to categorize your content, such as by content type (blog post, social media, video), topic, stage in the creation process (planning, writing, editing, publishing), or any other criteria that help you organize and track your content.
  5. Add attachments, comments, and checklists to the cards to provide additional information, feedback, and progress updates.
  6. Set reminders and due dates to keep track of the deadlines and ensure the content is completed on time.

Once you have set up your Trello content calendar, you can plan, track, and collaborate on your content creation process. You can assign cards to team members, move cards between lists as they progress, and use the calendar view to see the content schedule at a glance.

Trello also offers several templates for content calendars that you can use as a starting point, such as the Social Media Content Calendar or the Editorial Calendar. These templates include pre-made lists, cards, and labels that you can customize to fit your needs.

Disadvantages of Using a Trello Content Calendar

While Trello is an excellent tool for creating a content calendar, there are some disadvantages you should be aware of:

  1. Limited Features: Trello’s features are limited compared to other project management tools. You may need to use a different device if you need more advanced features, such as Gantt charts or time tracking.
  2. Learning Curve: Trello has a learning curve, and it may take some time for your team to get used to the device.

Create Your Content Calendar with Trello

After following the steps outlined in the previous section and reviewing the template options, you should be ready to create your content calendar in Trello. It’s important to note that the template is just a starting point and can be customized to fit your specific needs and preferences.

Here are some additional tips for creating your content calendar in Trello:

  1. Define your categories: Take a moment to think about the different varieties of content you will be creating and how you want to organize them in your Trello board. For example, create categories for blog posts, social media content, email newsletters, and more.
  2. Customize your cards: Within each category, you can create individual cards for each prebuild content you plan to make. Be sure to include essential details such as the content topic, due date, and any relevant notes or links.
  3. Utilize labels: Labels are a great way to add an extra layer of organization to your Trello board. You can create custom labels to indicate the status of each piece of content, such as “in progress,” “pending review,” or “published.”
  4. Add attachments: Trello allows you to attach files to each card, making it easy to keep all your content assets in one place. You can attach images, documents, and other relevant files to ensure everyone on your team can access their needed resources.
  5. Collaborate with your team: Trello is an excellent tool for team collaboration. Invite team members to your Trello board to add their ideas, comments, and feedback to the content creation process.

By taking advantage of the customization options within Trello and working collaboratively with your team, you can create a content calendar tailored to your specific needs and helps you stay organized and on track with your content creation goals.


Q: Can You Build a Calendar in Trello?

A: You can build a calendar in Trello using the calendar power-up. The calendar power-up displays all your cards with due dates on a calendar view.

Q: How to Use Trello as a Content Calendar?

A: Use Trello as a content calendar, create a board, create lists for each stage of your content creation process, make cards for each piece of content, and assign due dates and teams.